Selam!

Learn Amharic through language, culture, and everyday connections.

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decorative star
feleg.APP DESIGN PREVIEW
Amharic learning journey — supplied UI concept
ሰላምselam / hello
SMALL STEPS. MEANINGFUL CONNECTIONS.
  • [ LEARN ]
  • [ SPEAK ]
  • [ EXPLORE ]
  • [ CONNECT ]

Find Your Voice in Amharic

A little Amharic. A little closer. Discover small lessons, familiar traditions, and everyday words that connect you to people, culture, and home.

Coming soon. A new chapter in learning Amharic.

Meet Feleg

A Language You Learn. A Connection You Feel.

Feleg brings the Amharic script, everyday conversation, and cultural discovery into one welcoming learning journey. Start fresh, return to your roots, or share something meaningful with your family.

Coffee ceremony

Start Small

Meet Fidel through approachable steps. Build familiarity with characters and the sounds that bring them to life.

A new alphabet. A new beginning.

Jebena illustration

Find Your Voice

Practice the words that matter in everyday life, from a first hello to the conversation around a coffee table.

ሰላም

Selam. Every connection starts somewhere.

ቡና

Buna. More than a cup of coffee.

Addis Ababa illustration

Stay Connected

Explore the stories, traditions, and shared experiences that give language its meaning.

Our why
Coffee ceremony from the app design

More than learning words. A way to feel closer to your people, your roots, and the moments that matter.

A place to begin

From your first selam to a familiar conversation.

A fresh start. A return to your roots.

A little practice, whenever it fits your day.

From your first selam to a familiar conversation.

A little practice, whenever it fits your day.

A fresh start. A return to your roots.

Explore the lessons

Little Lessons. Everyday Possibilities.

Coffee and conversation

Discover the Amharic script one character family at a time. Explore recognition, sound, and tracing in the app’s learning vision.

Characters Sounds Tracing

Build a useful collection of words around greetings, family, food, and daily life. Learn a little, then keep coming back.

Greetings Family Food

Grow toward comfortable conversations with guided practice and familiar situations. Speaking and AI practice are part of the proposed experience.

Listen Practice Connect

Meet the traditions and stories behind the language, from a coffee ceremony to the connections that cross generations.

Stories Traditions Discovery
A whole new world of words. Start with a character.

One step at a time

Your Learning Journey

From your first character to words you can carry into everyday life. Small steps, at a pace that feels like yours.

Choose your why Meet your first words Make it a habit Bring it into your life

[01]

Choose your why

Reconnect with your roots, explore a new language, or learn with family. Your reason shapes the journey.

feleg.APP DESIGN PREVIEW
Choose your why — supplied UI concept

[02]

Meet your first words

Begin with familiar greetings and the building blocks of Fidel. Every word is a small new connection.

feleg.APP DESIGN PREVIEW
Meet your first words — supplied UI concept

[03]

Make it a habit

Return to short lessons, revisit vocabulary, and celebrate the progress you make along the way.

feleg.APP DESIGN PREVIEW
Make it a habit — supplied UI concept

[04]

Bring it into your life

Find the language in stories, shared traditions, and the conversations you want to be part of.

feleg.APP DESIGN PREVIEW
Bring it into your life — supplied UI concept
Coffee ceremony from the supplied UI
LANGUAGE MEETS CULTURE

A greeting to a grandparent. A shared story. The conversation that continues after the coffee is poured.

  • Discover familiar traditions
  • Learn words with context
  • Explore stories and places
  • Keep culture close
  • Learn Fidel
  • Find your voice
  • Share a story
  • Connect with family
  • Explore culture
  • A little every day
  • Learn Fidel
  • Find your voice
  • Share a story
  • Connect with family
  • Explore culture
  • A little every day
  • Learn Fidel
  • Find your voice
  • Share a story
  • Connect with family
  • Explore culture
  • A little every day
  • Learn Fidel
  • Find your voice
  • Share a story
  • Connect with family
  • Explore culture
  • A little every day
  • Learn Fidel
  • Find your voice
  • Share a story
  • Connect with family
  • Explore culture
  • A little every day
  • Learn Fidel
  • Find your voice
  • Share a story
  • Connect with family
  • Explore culture
  • A little every day
  • Learn Fidel
  • Find your voice
  • Share a story
  • Connect with family
  • Explore culture
  • A little every day
  • Learn Fidel
  • Find your voice
Good to know

A Few Things to Know

A new learning experience is taking shape. Here’s where Feleg is today.

What is Feleg?

An Amharic learning app bringing language and culture together.

Is it for beginners?

Designed for new learners and people reconnecting with their roots.

Can I download it?

Coming soon. Launch timing and platforms will be shared when confirmed.

Are these final screens?

These are early UI concepts. Features and availability may change.

Coming soon

Your Next Chapter Starts With Selam.

Feleg is coming soon.

We’d love to have you along for the journey.

Email us for launch updates ↗

Opens your email app. Send your message to request updates.